From Discover The Essence of St. Clair Magazine
Story by Carol Pappas
Submitted Photos
In today’s corporate-driven medical care climate, Pell City’ s Dr. Rock Helms is forging a new path in healthcare for the region by returning to the days of old – ways from which he never wavered.
He opened Helms Healthcare in Vincent in March and in less than 90 days, 1,000 patients had come on board. And they’re still coming.
It has been an ideal match for the tiny town of Vincent, population 2,500, and Helms Healthcare. The town had been without a doctor for 20 years. The closest medical facility was in Harpersville but for the most part, residents traveled to Sylacauga, Birmingham, Pell City and Chelsea for major medical needs, according to Mayor Jim Lattimer.
Helms Healthcare locating a block from the city’s main street has been “a big benefit for everybody,” the mayor said. “He’s part of the community. That’s what we want for every business.”
Helms lauded the efforts of the mayor and council. “I am super appreciative. The city has been amazing. They made it very, very easy to come here, and we owe them a debt of gratitude.”
To make the partnership come to fruition required some investment by the city to prepare. The long vacant building on Florey Street that the city owned needed repair. “We looked at it and saw the potential, but it needed quite a bit of work, and it needed it quickly” if Helms was to open in March.
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